Adriaan Liebetrau

Sales and Marketing Manager: Tsogo Sun

Fadriaan liebetrau, judge, african responsible tourism awardsormer CEO of Southern African Association for the Conference Industry (SAACI), Adriaan @adriaanjl recently joined Tsogo Sun as the Sales and Marketing Manager, Sandton where he looks after the Sandton Sun Hotel, Intercontinental Towers Sandton Hotel, Sandton Convention Centre and Garden Court Sandton City Hotel sales and marketing departments. He is also a former SAACI national board member and former chairperson of the association’s Conferences and Events (C&E) Forum.

Adriaan studied hospitality management at the University of Johannesburg and completed a number of industry leadership and professional development diplomas.  He started working in the conference and events industry as a part-time worker while still in secondary school and has extensive hospitality industry experience, most notably with Protea Hotels and Peermont Hotels, Casinos and Resorts.

He joined Travel with Flair in 2010 as C&E Team Leader and was promoted to C&E Operations Manager.  Later, as National C&E Operations Manager, he managed seven offices with over 50 team members, overseeing thousands conferences and events per year with approximately 3 000 suppliers in South Africa.

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